Sell High or Die! Heavy Hitter Sales Psychology

Sell high or die! You must convince C-Level executives to buy! During tough times selling to the C-Level is a mandatory skill. I am proud to announce the newest addition to the “Heavy Hitter" series of books about enterprise sales strategies for senior salespeople.

 

Heavy Hitter Sales Psychology: How to Penetrate the C-Level Executive Suite and Convince Company Leaders to Buy

 

The biggest challenge facing salespeople today is securing meetings with C-level executives and convincing them to buy in the life-or-death meetings that determine who will win the deal. Based upon comprehensive interviews with more than 500 C-level executives, Heavy Hitter Sales Psychology will help you understand how C-level executives think, how they communicate, and how to adapt your use of language to match executive decision makers'. Steve Martin provides language-based strategies that enable your message to rise above your competitors' and impactful psychological suggestions that compel executives to take action. Inside the book, you will find expert advice on

• Strategies and tactics to penetrate the C-level executive's office

• What to say, do, and present in face-to-face meetings with C-level executives

• Building rapport using sales linguistics, the study of how the customer's mind uses and interprets language

• Anticipating how the C-level mind-set impacts organizational politics and influences the complex decision-making process

• Extensive real-world examples, illustrations, and exercises to help you apply the techniques immediately 

Heavy Hitter Sales Psychology is for senior salespeople, those who have been in the field for five, ten, and fifteen plus years. The Heavy Hitter sales philosophy has helped over 50,000 salespeople become top revenue producers at companies including IBM, NEC, Akamai, Convergys, and McAfee Software.  Order Heavy Hitter Sales Psychology Here.

 

Other Articles That Might Interest You:

Heavy Hitter Sales Psychology Overview

Sales Linguistics: The 7 Languages C-Level Executives Speak

Why Did We Lose? (5 Questions for the VP of Sales)

Comments

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